METRO TRANSIT FULL BUS WRAP
TARGET AUDIENCE: Women ages 30-60
Using the unique canvas of a Metro Transit bus, I created a large format design to extend this Summit Orthopedics ad campaign. I took cues from the angled lines on the bus itself and adapted the campaign creative accordingly to be bold, flexible, and eye-catching from multiple angles.
SERVICE VAN FULL VEHICLE WRAP
Making house-calls to patients of bracing and orthotics, this Summit Orthopedics van needed to dress the part. Similar to the bus wrap, I followed the body lines of the van to create a simple, effective adaption of Summit's Healthy + Active brand message.